Trusted by Five Guys, The o2, Charlotte Tilbury, Virgin Voyages & 300+ brands
Pro-quality content. Creator pricing.
UGC creators bid. Full rights. Fraction of the cost.
Get UGC Creators Bidding on Your Brief →Trusted by
Real UGC content from TIR campaigns
Why The Influence Room?
Freelance UGC creators charge £200-500+ per video
Freelance platforms and agencies mean high per-asset costs with no guarantee of authenticity. See how gifting compares to paid campaigns.
Finding creators who understand your brand takes weeks
Briefing, re-briefing, and revision cycles eat into timelines. You need creators who already love your products.
Usage rights are complicated and expensive
Negotiating content rights separately from creation fees adds cost and complexity. You need content you own from day one.
How it works
Product demos, unboxings, testimonials, or how-to videos. Gifting, experience, or fee. Takes 20 minutes.
Creators who genuinely want your product bid to you. Content examples, audience stats, bid messages. Approve only the ones you want.
Send products to approved creators. Review and approve all content before it goes live. No spreadsheets, no chasing freelancers. Learn more about running gifting influencer campaigns.
Every asset comes with full usage rights. Repurpose across paid ads, product pages, email, and social. Track performance in real time.
The platform
Briefs, creator selection, content approval, reporting — one place. Track every UGC campaign from first bid to final asset. Explore the full influencer marketing platform.
See every creator bid in real time — filter by content style, audience, location
Track views, engagement, cost per asset, and ROI automatically
Download UGC you own — ready for ads, product pages, and social
UGC use cases
Product Demos
Creators show your product in action — real use, real results. The format that drives the highest purchase intent.
Reviews
Honest reviews, unboxing reactions, and before-and-after content from creators who genuinely use your products. Social proof that drives add-to-basket.
Paid Social
UGC you own for Facebook, Instagram, TikTok ads, and paid social. Creator content consistently outperforms studio assets in conversion rate.
E-commerce
Lifestyle imagery and video for product pages, category pages, and email campaigns. Creator content that converts better than stock photography — a favourite in food and drink marketing.
Creator content
Creators who genuinely want your product make content that feels real — because it is. That’s the basis of authentic influencer marketing. Here’s how to get the best out of them.
Gifting or low fees attract creators who actually want your product
Clear deliverables get better results than detailed scripts
Let creators use their own style — authenticity outperforms polish
UGC creator FAQ
300+ brands already switched. Free 30-minute demo — no commitment.
Find Your UGC Creators →30-minute call · Live platform walkthrough · No commitment