The Influence Room

Trusted by EasyJet, Virgin Voyages, Wendy Wu Tours, The Highland Club & 300+ brands

Influencer Marketing for Travel & Hospitality Brands

Content from creators who actually went.

Post a brief, watch travel creators bid for it. Walk away with content from £35 an asset.

Find Travel Creators Who Love Your Destinations →

Trusted by

200
Avg Influencer Bids
£375
Avg Cost Per Influencer
£35
Avg Cost Per Asset
£35,250
Avg Saving Per Campaign
3-4x more content Avg. 15:1 ROI Save 200+ hours per campaign Full usage rights
Travel creator content
Hotel campaign content
Destination influencer content
Hospitality creator content

Real content from TIR travel campaigns

Book your free demo

See how travel brands run influencer campaigns on TIR.

30-min video call · Live platform walkthrough · No pressure

Your booking could not be saved. Please try again.
Please book a time that suits!

Save 200+ Hours on Influencer Marketing

Get started by talking to our team

Details never shared or sold. Privacy policy

Why The Influence Room?

Travel influencer
marketing is broken. Here’s why.

Influencer stays cost thousands with no guaranteed content

You comp rooms, meals, and experiences — then hope the creator actually posts.

Polished travel content doesn’t convert bookings

Audiences scroll past over-produced hotel walkthroughs and want authentic influencer content that makes someone actually book.

Agency fees eat into already tight hospitality margins

Your influencer budget disappears into retainers and markups before a single piece of bookable content goes live. Learn how to measure influencer marketing ROI.

Works for brands in

Hotels · Airlines · Destinations · Cruise Lines · Tour Operators · Resorts · Vacation Rentals · Travel Tech · Restaurants · Experience Providers · Hotels · Airlines · Destinations · Cruise Lines · Tour Operators · Resorts · Vacation Rentals · Travel Tech · Restaurants · Experience Providers ·

32,000 creators.
One brief. They apply. You choose.

How it works

Brief to content, fast.

1

Post your travel campaign brief.

Specify what you want — hotel stay content, destination guides, experience reviews, or travel vlogs. Choose hosted stay, experience, or fee. Build your brief and find Instagram influencers in 20 minutes.

Post your brief on TIR platform
2

Travel creators bid to work with you.

See audience stats, bid messages, and content examples. Only approve the creators you want.

Creators bidding to join your travel campaign
3

Host creators, manage content in-platform.

Host approved creators at your property or experience. Review and approve content before it goes live. No spreadsheets.

Managing travel content on The Influence Room
4

Measure results and repurpose content.

Track impressions, engagement, and media value in real time. Download content you own for paid ads, your website, and OTA listings.

Travel campaign reporting on The Influence Room

The platform

Watch creators bid.
Approve the best ones.

Briefs, creator selection, content approval, and reporting. Track every travel campaign from first bid to final asset on our influencer marketing platform.

Filter creator bids by audience, engagement, and location

Track engagement, cost per asset, and ROI automatically

Download content you own for ads, websites, and listings

Watch Travel Creators Bid Live →
The Influence Room travel campaign dashboard

Travel campaign types

Every travel campaign type.

Hotel & Resort Stays

Turn guests into your
content engine.

Hotel stay content

Room tours, check-in vlogs, and honest stay reviews that showcase your property and make audiences want to book.

Room tours Stay reviews Amenity features

Destination Marketing

Put your destination on
the travel shortlist.

Destination marketing content

Travel guides, hidden gems, and itineraries from your city, region, or country. Pairs naturally with entertainment & media campaigns.

Travel guides Hidden gems Itineraries

Experience & Activity Reviews

Let creators sell the
experience for you.

Experience review content

Tours, excursions, spas, and adventure activities. Real reactions from real travellers — what brochures cannot capture.

Tours Dining Adventures

Airline & Cruise Content

Make the journey part
of the story.

Airline and cruise content

Cabin tours, onboard experiences, route reveals, and embarkation-day content. Creators show audiences what it feels like to fly or sail with you — not just where they end up.

Cabin tours Onboard vlogs Route content

Creator content

Content that actually performs.

Travellers talk differently about destinations they genuinely love. Here’s how to make sure they do it well.

A comped stay or experience attracts the best travel creators

Clear deliverables get better results than detailed briefs

Open up your audience targeting — the broader, the more authentic

Get More Tips →

Numbers from
real travel campaigns.

EasyJet

EasyJet

4.8m
Impressions
11k
Engagements
142
Assets
104:1
ROI
Brand logo

The Highland Club

28.1m
Impressions
245k
Engagements
1,727
Assets
422:1
ROI
Brand logo

Haven Holidays

8.2m
Impressions
221k
Engagements
1,861
Assets
24:1
ROI

How we compare

Not every option is equal.

Feature

The Influence Room

Agency

Creator Platforms

In-house

Creators apply to you

No cold creator outreach

No retainer required

Managed end-to-end

Built-in ROI reporting

Rights-cleared content included

Sometimes

Avg. cost per asset

£35
£500+
£150+
Variable

Average campaign live time

48 hrs
2–4 weeks
3–6 weeks
3–6 weeks
See how it compares in a demo →

Travel influencer marketing FAQ

Questions from travel brands.

They find you. Post your brief and travel creators who already love your destination or property apply. Review profiles, audience data, and content examples before approving anyone. Learn more.
Gifting and experience model — creators receive a hosted stay, comped experience, or product for content. No cash fees. Stays and experiences with genuine value attract the strongest applications. Paid collaborations available for larger campaigns. Learn more.
Room tours, destination guides, experience vlogs, restaurant reviews, itineraries, check-in content, and stay reviews. You specify deliverables; creators produce in their own style. See how it works.
Yes. Full usage rights on every asset. Repurpose across Meta ads, TikTok Spark Ads, your booking website, email, and OTA listings. Creator content often outperforms studio photography in driving bookings.
No retainer. No markup. Full transparency. Creators apply to you — you know they genuinely want to visit. No more comping stays for influencers who never post. See the difference.

Stop chasing travel creators.
Start being chosen.

300+ brands already switched. Free 30-minute demo — no commitment.

Launch Your First Travel Campaign →

30-minute call · Live platform walkthrough · No commitment

Explore more

Influencer Marketing Platform Micro-Influencer Platform Find Influencers Find UGC Creators Gifting Campaigns Beauty Influencer Marketing